4 Ways to Go Above and Beyond for Your Clients
To survive in business you must provide great service and quality plantscapes for your interior design clients. These are the minimum expectations.
To keep clients coming back and recommending you to their friends you must go above and beyond. It is taking these extra steps to care for your clients that make your business stand above other interior landscaping businesses.
Here are four ways you can go above and beyond for your clients.
Send personalized thank you notes. After each plantscape installation send a note to your clients to tell them how much you appreciate their business. A thank you note is a great way to show your client you care about them and you recognize them as people. You can also send a note for holidays or other special occasions to let them know you are thinking about them.
2) Stop By
When you know your client is having a big event, such as an open house or holiday party, stop by ahead of time to make sure everything is looking great. Replace any plants that don’t look their best and quickly dust and straighten interiorscapes. Taking some extra time to care for the plantscapes when it matters most to your clients will give them a good reason to trust your business with their living decor.
3) Reward Loyalty
It is easy to run promotions that are targeted toward new customers, but don’t forget about you current clients. America’s Best Magazine suggests going out of your way to reward client loyalty. Craft some promotion or deal especially for them. Offer a discount after a certain amount of months or years of service. Call your customers personally to let them know about the deal and how it will help them.
America’s Best Magazine also suggests throwing an exclusive party for your loyal clients. If you have a seasonal open house, set aside an exclusive night for current clients to come and see the latest trends before everyone else. Serve food and drinks and go the extra mile to make it a special night.
4) Send a Gift
Send a gift that lets your client know you care about them. It could be for a birthday, holiday, get well or other special occasion. The key is to know what is going on in your client’s life and let them know you care. A small potted plant in an attractive container would be the perfect gift from an interior landscaper. It is a thoughtful gesture that will remind the client of your area of expertise.
These are just four ways that you can go above and beyond regular expectations for your interior landscape client. There are hundreds more. All you need to do is show your client you care about them as a person. When they feel valued, clients will appreciate your services and pass along their satisfaction to their business network. How do you show your clients they are valued? When have you gone the extra mile for a client?
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